Digital marketing specialization

A comprehensive course that teaches you how to create, manage, and analyze digital marketing campaigns using SEO, social media, email, and analytics tools.

What will you learn?

Marketing Analytics & Data-Driven Decision Making Learn how to use tools like Google Analytics to track user behavior, conversion rates, and ROI. Understand how to make smarter marketing decisions using real data.
How to Create Effective Digital Marketing Strategies You’ll learn how to develop and execute comprehensive marketing campaigns using channels like SEO, email, social media, and content marketing. Focuses on audience targeting, campaign planning, and performance measurement.

Course Description

The Digital Marketing Specialization is a multi-course program designed to equip learners with in-demand skills in the online marketing world. It covers key areas such as search engine optimization (SEO), social media marketing, email marketing, content strategy, and marketing analytics. You’ll learn how to create effective campaigns, attract and engage customers, and use tools like Google Analytics to track and improve performance. Whether you're a beginner or want to sharpen your skills, this course provides hands-on projects and real-world applications to prepare you for a career in digital marketing.

Teaching program

Search Engine Optimization (SEO) Fundamentals

Introduction to Search Engine Optimization (SEO)0 h 1 min

Keywords

digital marketing SEO social media marketing email marketing marketing analytics content strategy Google Analytics online marketing marketing campaigns customer engagement beginner marketing course

Lifetime, unlimited access to the course
Access wherever you need it – on desktop and mobile devices

6.00 USD

10.00 USD